Run the MarineMax playbook on your own P&L before year-end.
MarineMax did not beat because boats sold — same-store sales were down 7%. It beat because brokerage, finance and insurance, marinas, superyachts, and parts and service carried the gross profit. Break out your last-twelve-month gross profit by revenue line and mark the non-new-boat share. If it is below 40%, you are running a 2022 business model in a 2026 market.